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Fortune is a multinational business magazine, published and owned by Meredith Corporation
Meredith Corporation
and headquartered in New York City. The publication was founded by Henry Luce
Henry Luce
in 1929. The magazine competes with Forbes
Forbes
and Bloomberg Businessweek
Bloomberg Businessweek
in the national business magazine category and distinguishes itself with long, in-depth feature articles.[2] The magazine regularly publishes ranked lists, perhaps best known is the Fortune 500, a ranking of companies by revenue that it has published annually since 1955.[3]

Contents

1 History 2 Fortune lists 3 List of editors 4 See also 5 Footnotes 6 Further reading 7 External links

History[edit] Fortune was founded by Time co-founder Henry Luce
Henry Luce
in 1929 as "the Ideal Super-Class Magazine", a "distinguished and de luxe" publication "vividly portraying, interpreting and recording the Industrial Civilization".[4] Briton Hadden, Luce's business partner, was not enthusiastic about the idea – which Luce originally thought to title Power – but Luce went forward with it after Hadden's sudden death on February 27, 1929.[5] In late October 1929, the Wall Street Crash of 1929
Wall Street Crash of 1929
occurred, marking the onset of the Great Depression. In a memo to the Time Inc.
Time Inc.
board in November 1929, Luce wrote: "We will not be over-optimistic. We will recognize that this business slump may last as long as an entire year."[6] The publication made its official debut in February 1930. Its editor was Luce, managing editor Parker Lloyd-Smith, and art director Thomas Maitland Cleland.[7] Single copies of the first issue cost US$1 ($14.65 in 2017).[6] An urban legend says that Cleland mocked up the cover of the first issue with the $1 price because no one had yet decided how much to charge; the magazine was printed before anyone realized it, and when people saw it for sale, they thought that the magazine must really have worthwhile content. In fact, there were 30,000 subscribers who had already signed up to receive that initial 184-page issue. By 1937, the number of subscribers had grown to 460,000, and the magazine had turned half million dollars in annual profit.[8] At a time when business publications were little more than numbers and statistics printed in black and white, Fortune was an oversized 11"×14", using creamy heavy paper, and art on a cover printed by a special process.[9] Fortune was also noted for its photography, featuring the work of Margaret Bourke-White, Ansel Adams, and others. Walker Evans
Walker Evans
served as its photography editor from 1945 to 1965. During the Great Depression, the magazine developed a reputation for its social conscience, for Walker Evans
Walker Evans
and Margaret Bourke-White's color photographs, and for a team of writers including James Agee, Archibald MacLeish, John Kenneth Galbraith, and Alfred Kazin, hired specifically for their writing abilities. The magazine became an important leg of Luce's media empire; after the successful launch of Time in 1923 and Fortune in 1930, Luce went on to launch Life in 1936 and Sports Illustrated
Sports Illustrated
in 1954. From its launch in 1930 to 1978, Fortune was published monthly. In January 1978, it began publishing biweekly. In October 2009, citing declining advertising revenue and circulation, Fortune began publishing every three weeks.[10][11] Currently Fortune is published 14 times a year. [12] Marshall Loeb was named managing editor in 1986. During his tenure at Fortune, Loeb was credited with expanding the traditional focus on business and the economy with added graphs, charts, and tables, as well as the addition of articles on topics such as executive life and social issues connected to the world of business, including the effectiveness of public schools and on homelessness.[13] During the years when Time Warner
Time Warner
owned Time Inc., Fortune articles (as well as those from Money magazine) were hosted at CNNMoney.com. In June 2014, after Time Inc.
Time Inc.
spun off from its corporate parent,[14] Fortune launched its own website at Fortune.com.[15] Fortune lists[edit] Fortune regularly publishes ranked lists. In the human resources field, for example, it publishes a list of the Best Companies to Work For. Lists include companies ranked in order of gross revenue and business profile:

Fortune 500 Fortune 1000 Fortune Global 500 Fortune India 500 40 under 40 Most Powerful Women 100 Best Companies to Work For World's Most Admired Companies The Unicorn List Businessperson of the Year

List of editors[edit] There have been 17 top editors since Fortune was conceived in 1929. Following the elimination of the editor-in-chief role at Time Inc.
Time Inc.
in October 2013,[16] the top editor's title was changed from "managing editor" to "editor" in 2014.[17]

Parker Lloyd-Smith (1929–1931) Ralph Ingersoll (1932–1935) Eric Hodgins
Eric Hodgins
(1935–1937) Russell Davenport (1937–1940) Richardson Wood (1940–1941) Ralph D. "Del" Paine, Jr. (1941–1953) Hedley Donovan (1953–1959) Duncan Norton-Taylor (1959–1965) Louis Banks (1965–1970) Robert Lubar (1970–1980) William S. Rukeyser (1980–1986) Marshall Loeb (1986–1994) Walter Kiechel III (1994–1995) John Huey (1995–2001) Richard "Rik" Kirkland (2001–2005) Eric Pooley (2005–2006) Andrew "Andy" Serwer (2006–2014) Alan Murray (2014–2017) Clifton Leaf (2017 to present)[18]

See also[edit]

Business and economics portal Media portal

Fortune Battle of the Corporate Bands, an annual music competition for amateur company-sponsored bands List of United States magazines

Footnotes[edit]

^ "Audience". Time Inc.
Time Inc.
Retrieved April 27, 2016.  ^ Carmody, Deirdre (May 2, 1994). "A Shaper of Magazines Retires". New York Times. Retrieved August 2, 2014.  ^ Fry, Erika (June 2, 2014). "What Happened to the First Fortune 500?". Fortune. Retrieved August 2, 2014.  ^ Fortune prospectus. By Henry Luce. Fortune, September 1929, Volume One, Number Zero. ^ Henry Luce
Henry Luce
& His Time by Joseph Epstein, Commentary, Vol. 44, No. 5, November 1967. ^ a b Okrent, Daniel (September 19, 2005). "How the World Really Works". Fortune.  ^ "Current Magazines". The New York Times. February 2, 1930. ^ Massey, Laura (December 11, 2010). "Fortune". Peter Harrington London. Retrieved August 10, 2014.  ^ Background. ^ Pérez-Peña, Richard (October 23, 2009). "Fortune Magazine Will Drop From 25 to 18 Issues a Year". The New York Times.  ^ Pérez-Peña, Richard (October 23, 2009). "Fortune Media Kit". The New York Times.  ^ "Fortune Magazine Subscription". subscription.fortune.com. Retrieved 2018-02-06.  ^ Deirdre, Carmody (May 2, 1994). "The Media Business; A Shaper of Magazines Retires". The New York Times. Retrieved February 10, 2009.  ^ Primack, Dan. " Time Inc.
Time Inc.
Becomes America's Oldest Startup". Retrieved July 30, 2014.  ^ Barnett, Megan; Serwer, Andy. "Inside the All-New Fortune.com". Retrieved July 30, 2014.  ^ Kaufman, Leslie (October 31, 2013). "Reshuffling at Time Inc.
Time Inc.
to Set Table for Spinoff". The New York Times. Retrieved August 30, 2014.  ^ Kile, Daniel. "Alan Murray Named Editor of Fortune". Retrieved August 30, 2014.  ^ Huddleston, Jr., Tom. "Fortune Names a New Editor-in-Chief". Retrieved March 15, 2017. 

Further reading[edit]

James S. Miller, "White-Collar Excavations: Fortune Magazine and the Invention of the Industrial Folk," American Periodicals, vol. 13 (2003), pp. 84–104. In JSTOR

External links[edit]

Official website Fortune India Fortune China Fortune Turkey List of 100 Best Companies to Work For "Fortune Data Store". Fortune. Time. (Subscription required (help)). Complete downloadable list of Fortune 500/1000 Companies – 1955–2008 

v t e

Fortune

Managing Editors

Parker Lloyd-Smith Ralph Ingersoll Eric Hodgins Russell Davenport Richardson Wood Ralph D. Paine, Jr. Hedley Donovan Duncan Norton-Taylor Louis Banks Robert Lubar William S. Rukeyser Marshall Loeb Walter Keichel III John Huey Richard Kirkland Eric Pooley Andrew Serwer Alan Murray Clifton Leaf

Editorial Staff

Geoffrey Colvin John Curran Nina Easton Andrew Nusca Clara Shih Allan Sloan

Lists

Fortune 500 Global 500 India 500 Global 2000 40 under 40 100 Best Companies to Work For Most Powerful Women World's Most Admired Companies The Unicorn List Businessperson of the Year

v t e

Time Inc.

United States

All You Coastal Living Cooking Light Departures Entertainment Weekly Essence Executive Travel Food & Wine Fortune Golf Health HelloGiggles InStyle Life.com Money People People en Español Real Simple Southern Living Sports Illustrated Sports Illustrated
Sports Illustrated
Kids Texture (partial) Time Time for Kids Travel + Leisure

Time Inc.
Time Inc.
UK‎

Amateur Gardening Amateur Photographer Angler's Mail Chat Country Homes & Interiors Country Life Cycling Weekly Decanter Horse & Hound Ideal Home InStyle Livingetc Look Marie Claire
Marie Claire
(UK) Mousebreaker NME Now Pick Me Up Rugby World Shooting Times Soaplife Sporting Gun SuperYacht Business SuperYacht World The Field Shooting Gazette TV & Satellite Week TV easy TVTimes Uncut Wallpaper What's on TV Woman Woman's Own Woman's Weekly Yachting World World Soccer

Other

Cozi Maghound Oxmoor House Sports Illustrated
Sports Illustrated
TV Asia (50-50 joint venture with ASN) Sunset Books Synapse Group Time Life Time Warner Viant